Assignment 2: Bid Strategy
Due Week 4 and worth 150 points
Provide a bid strategy using the same firm and scenario from the first assignment.
Write a three to five (3-5) page paper in which you:
• Review the action plan from the first assignment and create a future plan that is consistent with federal procurement opportunity’s mission or strategic plan.
• Create a bid decision evaluation form, select a total of five (5) criteria of the firm’s current marketing position, and then score against the requested opportunity using the example on Figure 7.1 described in Chapter 7 of the textbook.
• Develop a bid strategy that provides a competitive edge over the peer federal acquisition market using five (5) customer key evaluation requirements (CKERs).
• Identify three (3) risks of the bid strategy and then develop three (3) opportunities to mitigate each risk.
• Use at least three (3) quality resources in this assignment. Note: Wikipedia and similar Websites do not qualify as quality resources
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