You have been asked to create a customer profile of any working manager at AlGhanim or AlKharafi Group. You have to strike a deal with him, and you want to create a customer profile to be able to communicate and establish a buyer-seller relationship with him. Keep in mind the following categories and fill in the table to create an ideal customer profile.
Industry:
(IT, Bank, Food, Telco)
Type of Customer:
(B2B/ B2C)
Number of Employees:
Annual Turnover:
Country:
Market Position:
(Leader, Challenger, New
entrant):
Growth: stagnant
(Recession,
Stagnant, Moderate, Hyper-growth)
Job Title:
Age, Sex, Education:
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