Understand what different business vehicles are available In the 118, the relative merits of different business vehicles, and the various corporate and personal taxation issues that may apply.
Understand in broad strokes the process of new venture formation and the role of Companies House. The need for obtaining adequate investment and working capital finance, the various financing options available like debentures, shares, options, and warrants – both now and for the future. How to attract investment from e.g. Business Angels or Venture Capital.
Consider common tools available to analyze the business planning process and how that depends on the nature of the business structure and the likely finance requirements.
Consider alternative management structures and how operations might be organized, a brief demonstration of understanding of some common business analysis tools.
How to formulate a marketing and sales strategy – particularly with regard to the markets and services and the resources required to achieve the desired level of revenue and profit.
Labour and human resources issues – with particular emphasis on the ability to retain and incentivize key members of the team who are critical to the future success of the business.
Demonstrate an understanding of any issues which may arise in the management of ‘knowledge workers’ and of information management systems like ERR CMS, and CRM.
Demonstrate an understanding of the possible impact of emerging technologies on future trading.
Legal. regulatory and compliance issues.
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