Jess Tyler, CEO of HouseHold Solutions (HHS) has approached our firm for guidance on helping her company unlock its growth potential.
In its 50 year history, HHS has enjoyed success in delivering household products across Europe (cleaning solutions, mops, brooms, dusters low-tech kitchen gadgets, etc) primarily through the direct selling method and has recently introduced a line of house-oriented IoT-based robotics products (smart kitchen appliances, smart vacuum cleaners, smart plugs, etc). With total yearly revenue of ~200 million €, HHS is looking to accelerate its growth trajectory and hit a yearly run rate of 400 million € by the end of 2023. They have identified three potential paths to growth but need our help vetting them and coming back with a recommendation that can be presented to their board in their upcoming meeting in 6 weeks.
HHS paths to growth identified:
New Geographic Markets – Look to sell in new geographic markets that are currently unaddressed
New Product Markets – Look to broaden the portfolio of products offered
New Sales Channels – Build on direct selling method and introduce new sales channels
*IoT means Internet of things
*I need 3 slides of power point.
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