After thoroughly reading and further researching this case study, analyze the 3 phases of the crisis:
1. Pre-crisis, including the cause of the crisis,
2. The Crisis – how it was handled, and
3. The Post-crisis period.
Your assignment is to prepare a PowerPoint that presents an analysis of the business policy, ethics and legal considerations presented in this case study. Your presentation should include coverage of the following questions:
NOTE: Do NOT simply put up a slide for each question with an answer. This is not a “Q&A.” You are to present a cohesive, professional, interesting narrative that captures the key points of your analysis. These questions provide you guidance for content you are to include in your analysis.
1.What kind of crisis was this?
2.Is there any way the beef industry and users of this product in manufacturing meat products might have foreseen this crisis occurring?
3. Who are the stakeholders involved in this crisis?
4. Could the manufacturers and users of the product been prepared to manage the crisis?
5. Does CSR have a role here? If so, in what way?
6.Was crisis management effective? Would you have done anything different? Explain, with recommendations.
RESEARCH:
Use your Required Readings, Lessons, and other relevant research. You are not limited to the case study link for factual information about the Pink Slime Crisis. Conduct your own research about this case and how it was handled.
PowerPoint Guidelines for this Assignment:
1. 3 slides – Title slide, agenda slide (outlining content of PPT), and references slide at the end.
2. 6 to 8 content slides in addition to the above 3 slides.
3. Research Citations must follow APA 7th ed. formatting but hanging indent is not required on the References slide(s)
4. Number and type of references minimum 5 credible sources, one of which is the case study in this assignment (using proper citation for it); in addition to the case study, at least 2 sources must be from course required readings NO encyclopedias, NO wikis; sources must be credible for credit.
5. All content slides must include Speakers Notes as accompanying narrative. Slides present key points; your Speaker’s Notes will provide substance. As an alternative to Speaker’s Notes you may use the Audio narrative feature of the PPT or an audio/video.
6. Slides should be presented with a professional background, with use of engaging graphics and pictures, but not so they distract from slide content.
7. Remember that a PPT has an audience that needs to be able to read the slides and follow along.
8. Review the Grading Rubric to assist you in preparing your PPT and understand how your submission will be evaluated.
Pink Slime: A Lesson in Crisis Management
The post After thoroughly reading and further researching this case study, analyze the 3 phases of the crisis: appeared first on My Blog.