The Final Assignment is a 4500 words paper.
It is strongly advised to start working on it early in the course. Actions:
1. Identify
an organisation whose strategies you will examine. We strongly suggest
you review your own organisation as it is easier to collect data about it. If
that is not possible, for example if you are not working at the moment, then
examine an organisation you are personally familiar with. Do not choose
a famous name organisation like Google, IBM, Nestle, etc. unless you work for
them. Depending on the concept selected in point 3, you may want to reduce the
scope to a strategic business unit in a particular geography, as emphasised
already in the interim assignment.
2. Using
the SWOT you prepared for the Interim Assignment – you should update it based on the feedback
we gave you to your Interim Assignment – write a short evaluation of the current
position
of the organisation, its environment and the degree of uncertainty and change
going on, its strategies in use and the strategic issues it faces.
3. From the
evaluation, you need to propose future strategies for the organisation. There
may be many alternative options open to the organisation, what are they? Then
choose one direction you recommend the organisation goes in? Choose ONE
concept from the following list that you argue is the number one priority
concept the organisation should focus on:
o
Core competencies
o
Generic strategies – either cost leadership or
differentiation, or focused cost leadership or differentiation, or outpacing.
o
Mergers and acquisitions
o
Alliances
o
Outsourcing
o
CSR and shared value
o
Blue ocean strategy
o
BSC
o
Capability development and agility
o
Culture change
Make an argument to justify your choice.
4.
You must demonstrate you have a deep understanding of
the concept you apply. You must do this by critically examining the concept.
Research a minimum of 10 peer-reviewed articles about the concept from the
research literature. Examine what
different researchers say about how the concept is used in practice, what its
strengths and weaknesses are, and how the concept can be adapted or
strengthened to make it effective.
The post The Final Assignment is a 4500 words paper.
It is strongly advised to start work first appeared on Elite Writers.
The post The Final Assignment is a 4500 words paper.
It is strongly advised to start work appeared first on Elite Writers.